Vice President, Creative Director
David Lerch brings over 25 years of experience as a designer, art director and creative director, with the latter being his current role at Axiom since 2000. He has worked in Austin, Dallas and Houston at such firms as Pennebaker, FDS2, and Hill Group.
David sets the tone of Axiom’s creative process from concept through production. He is hands-on with the development of print and digital projects, and interacts effectively with client representatives to ensure a shared vision. His work has received awards and recognition by national organizations and prestigious juried shows such as Communication Arts, Graphis, The One Show, AR100, AIGA, The New York Art Directors Club, Print, and the Type Directors Club. A graduate of Texas A&M-Commerce with a B.A. in Communication Design, David has also taught communication design at Indiana State University and served on the board of the Art Directors Club of Houston.